Defining a Space thru Staging - revealing a property's potential value

Realtors know vacant homes can be difficult to sell and often sit on the market long. Buyers have difficulty imagining what a space would look like filled with their belongings. Size, scale and layout become challenges in their mind as they view the space. And if the space is vacant, then the challenges are compounded. Add to that, sometimes Buyers don't know how they could use a space, and thus don't see the potential value of a property. 

​Professional staging eliminates those problems and helps draw in Buyers by giving purpose to the room, as well as warmth and harmony. The furniture and decor is carefully chosen to defend the space and accentuate the architectural features of the home, while drawing the Buyer in, helping them relate to the personality of the home. Here's an example of a vacant space. With no furniture and decor, its difficult to grasp the size and what the rooms is.  There's nothing there for us to relate to, or to be drawn in with. Is it a large bedroom, a dining room, a living room? It feels cold and empty

Once staged, you can tell what the room is at a glance. Staging defined the room as a living room, gave it size, scale, warmth, balance, harmony and personality. It created a welcoming feeling that Buyers can relate and aspire to, drawing them into the home and motivating them to visit and even submit offers.

This Ainaloa home was on the market for 2 months when the Seller called us. We staged it and they were in escrow 11 days later at list price!

Simply placing furniture in a room isn't enough to motivate Buyers. Professional staging incorporates design and psychological techniques to help Buyers see the home's true potential and helps Buyers make that emotional leap, the decision, to buy the home.